Experience Economy
Posted by goodmind on January 26th, 2009
We came across this presentation and, just like the author, experienced a zen moment about two minutes in (but for somewhat different reasons).
Joseph Pine, via Ted Talks, says “experiences are becoming the predominant economic offering.” Because of this, there is more of a desire on the part of consumers, for authenticity. And it is the job of the business to provide that authenticity.
Do you understand your users’ experiences? Are you shaping your experiences to match their expectations through design?
Ted Talks: Joseph Pine – What do Consumers Really Want?
Google Cooking
Posted by goodmind on December 17th, 2008
David LaGesse at US News posted a brief piece on “Googling your fridge,” or the practice of finding tonight’s recipe using refrigerator contents as search terms.
This behavior is so widespread at this point that it’s already a business model. Recipe search engines abound, and we’ve personally used the site Cookthink to narrow down our culinary options from time to time.
As helpful as it’s been, it still can’t compensate for those unfortunate nights when all you have on hand are take-out leftovers. Combining chinese food with hawaiian pizza produces less than desirable outcomes.
