Facebook Owns Your Content & Now Is Going to Sell It?
Posted by goodmind on February 17th, 2009
After the Consumerist posted Facebook’s new Terms of Service yesterday, the title “Facebook owns your content. All of it. Forever” spread rapidly over Twitter and the blogosphere even on a holiday. The rapid response made other social media sites like MySpace and Twitter quick to point out that they have not and never will have ownership of user’s content.
By the end of the day, Facebook “clarified” their terms of service saying “we do not own your stuff forever”.
“We are not claiming and have never claimed ownership of material that users upload. The new Terms were clarified to be more consistent with the behavior of the site. That is, if you send a message to another user (or post to their wall, etc…), that content might not be removed by Facebook if you delete your account (but can be deleted by your friend).” Blah blah blah.
According to this article in eMarketer, at the World Economic Forum earlier this year, Facebook demonstrated a real-time targeted polling system for advertisers. Facebook quickly denied that this would be used in conjunction with their engagement ads. “However, the social network is currently testing a new type of Engagement Ad that would allow advertisers to pose questions to users.”
Facebook has yet to come up with a truly viable way to make money off of their 150 million users worldwide. Facebook says that they are not going to sell user’s information for market research purposes. At least not until Spring…
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