Mapping Our Social Media Usage
Posted by goodmind on August 8th, 2008
As promised yesterday, here is our social media usage map;
We found that in trying to create this map, the process was actually more enlightening than the final product. Before producing the above, we first made a list of the applications we use on a regular basis, then sorted them into categories. The categories we came up with reflect how we use the applications, or more accurately, why we use them;
Interestingly, there is significant overlap between many network based applications, such as Twitter, FriendFeed, etc, because they have more than one function, and span several categories of use. FriendFeed in particular is actually an aggregate organizer; it organizes the organizing applications. However, we realized that we don’t use FriendFeed for this purpose as much as we should. Currently, it’s just another account, but it could potentially function as sort of an umbrella dashboard to directly manage our other accounts, adding FriendFeed to the “Organizer” and “Production” columns respectively.
So in a sense, the best way to manage sprawling social media usage is with an application that spans all categories of social media use in the first place. This is not to suggest that the best solution is to create a centralized hub for all social activity (ahem, Facebook), but rather, the next generation of web applications need to be multi-purpose and portable.
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